Global Teamwork Challenge
Issue:
A Market Leader in the Women’s Health segment encountered delays
in technical development of a new product. The US subsidiary in-licensed
an alternate product, but the global organization did not. US and European
market differences were complicated by local licensing deals and differences
in regulatory requirements. There was a high level of conflict on project
teams across geographic and functional areas.
Action:
Through intense collaboration with global and local teams, a Global
and U.S. Women’s Health Strategy was developed. Led U.S Project
Team responsible for technical, clinical and regulatory activities
through NDA approval for new product.
Result:
Gained management approval for US and Global strategies.
The US and Global teams created aligned development plans to minimize
overlap and collaborate more effectively.
Secured rights to future product improvements from licensor to extend
lifecycle of product.